Barbie and Boss Beauties are joining forces to launch a new collection of digital collectibles. Mattel, the creators of the iconic Barbie, has teamed up with women in web3 powerhouse, Boss Beauties, with the aim to inspire more women to get involved in web3 and the new emerging technologies. They also hope to provide a platform for women and girls to challenge gender norms and strive to achieve their professional goals.
The collection is being launched on the Flow blockchain and the collectibles are inspired by both Barbie and Boss Beauties careers. This includes astronaut, CEO, pilot, doctor, and veterinarian. Additionally, the collectibles come in packs, each costing $25 and being available to purchase easily allowing more women to onboard into the web3 space. Each pack contains two 'common cards,' one 'uncommon' card, and a fourth card that can fall under any other rarity category, including 'ultra rare.'
Finally, how can we get hold of these NFTs? Early access has already begun, with the buyers who purchase the pack first being eligible for an additional, exclusive digital asset that reveals a unique career trait. The official launch takes place on May 18th at the upcoming and highly-anticipated VeeCon, a web3 event run by Gary Vee.
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